Description
Tags: Web3 Jobs • Cryptocurrency Web3 Jobs • Cryptocurrency Research Jobs • Blockchain Marketing Jobs • Blockchain Trading Jobs • Blockchain Non Tech Jobs • Blockchain Remote Jobs • Web3 Exchange Jobs • Web3 Compliance Jobs • Cryptocurrency Content Jobs • Blockchain Security Jobs • Cryptocurrency Community Jobs • Blockchain Manager Jobs • Blockchain Data Jobs • Web3 Talent Acquisition Jobs • Web3 Ai Jobs • Web3 Full Time JobsCrypto.com is on a mission to accelerate the world’s transition to cryptocurrency. As we continue to scale our Exchange and Crypto.com App (spot trading) we’re hiring a Product Marketing Manager to lead on our go-to-market strategy, lifecycle initiatives, and product positioning that fuel global user growth and engagement as we expand.This role sits at the intersection of product, data, and creative execution: ideal for a strategic marketer who thrives in fast-paced, high-ownership environments. You’ll work in close collaboration with product managers and growth to align feature rollouts, growth campaigns, and user insights into compelling narratives that resonate across geographies and user segments.1. Strategy & Positioning- Partner up with product and strategy teams to own the roadmap for the Exchange vertical.- Develop value propositions that differentiate our platform in a competitive global market.- Partner with data, analytics and product to define user personas (e.g. retail traders, crypto newcomers, high-frequency traders) and map tailored journeys for each.- Lead on creative/copy positioning and brief submission for growth teams to deliver impactful and localized campaigns.- Work closely with product managers to align on roadmap priorities and customer feedback loops.2. Launch Execution- Partner up with the product team to manage the go-to-market planning for feature launches.- Conceptualize integrated marketing campaigns across in-app, email, web, social, and earned media for UA to execute.- Partner with marketing, growth and product